How To Earn Money From A Pre-Christmas Clean Up
Before 2019 dawns upon us, many will start spring cleaning for a fresh and decluttered beginning. By listing pre-loved items in good conditions on sites such as Carousell, or selling them at offline flea markets, you will be able to earn some extra side income on things that would otherwise have laid around your home aimlessly.
Now that you have segmented the things to sell, and attached a value to them, here are some ways to earn money from all that housekeeping.
Throw in a discount or two
Have a dozen books to clear? Bought too many accessories during a spree? This is the time to offer a discounted price for bulk purchases to clear the items from your home.
Pro-tip: When selling books near Christmas, keep a look out for best sellers at bookstores such as Kinokuniya or Popular. Top self-help or investment-related books from years ago is often still a great hit with buyers. This is especially so given that the new year tends to make people reflective and be keen to make resolutions on self-improvement.
Discounts are especially important if you are selling online where price competition may be tight. Your potential customer can easily sort out the listing by cost to get a better deal. With such transparent pricing, offering lower prices can make your product stand out from the endless sea of competitors. Additionally, you can make the most of a single meet up through a bulk sale.
Ensure that clothes are modelled
At flea markets, most shop owners do not let customers try out the clothes before purchase. To avoid risk-averse customers from walking away, try attaching a photo of a model donning the clothes and clip it to the hanger that comes with the item of clothing. Alternatively, you can save the image on your phone when the customer enquirers about measurements. This simple action will help boost your chances of sealing the deal as it allows the customers to visualise themselves wearing the clothes.
Take good photos under good lighting
Photography is an important skill to make an online listing outstanding. Use a variety of angles, good lighting, and have hold the camera steady. As much as you can, upload professional or original photos of the item which you can easily get it if it came from a blogshop or through mainstream big brands. Ask yourself if you would buy this if you see it online.
Avoid adding misleading filters that distort the true colour of the sale item to prevent the customer from rejecting your goods.
Put up a small mirror at your booth
Do not forget to pack a mirror into your luggage of items before heading out to the flea market. This is especially so if you are selling your pre-loved accessories and clothes. When in a pinch, try borrowing your
Have an informative and engaging description
An important factor
Use buzzwords to describe the product as much as you can. Using clothes as an example, instead of a simple ‘Dress’, state key features such as ‘bodycon’, ‘flare’, ‘high waisted’ or ‘striped’. Instead of a ‘shirt’, highlight features such as ‘wrinkle free’, ‘100% cotton’, ‘suitable for work’, and more. If the white is not sheer, state it. Even a simple line saying that the shirt ‘comes with a spare button’ can be helpful. Do include measurements as much as you can.
During the Christmas period, try including seasonal keywords such as ‘festive’, ‘cheers’ and more whenever appropriate. Remember that the images help to attract attention, and the descriptions help to close the deal.
Check your chatbox regularly
Being responsive when answering to customers’ queries is important. This enables you to capture audience that are buying on impulse. During the Christmas season, customers may be needing a gift urgently. As such, checking your inbox regularly is all the more important.
To assure your potential buyers that you are responsive, and not missing in action, try leaving a default or automatic message if you are out of town. This way, your customer knows when they can expect to hear back from you.
Tap on the shopping spree season
During the Christmas season, shoppers are likely to be on a shopping spree mode and may want new things, or relatively new pre-loved items in mint condition. In line with this, you may want to reserve your older items for the non-festive season instead. Knowing what is in demand helps you to list items with more success.
Have faith that things can be sold
Your Nintendo Switch game that seemed too boring can be a favourite to someone else. That flowery cap from last year that is sitting at the back of your cupboard untouched can complete somebody’s outfit. The wallet gifted during last year’s Christmas exchange that you kept simply because out of courtesy can be in another person’s wish list. One man’s trash in another’s treasure, so believe in the products that you have put up for sale.
Pro-tip: The general rule of thumb when pricing your pre-loved items is at about 30% lesser than its retail price. Of course, this depends on a variety of factors such as the condition that it is in, seller reputation, as well as demand and supply.
Promote online listings actively
According to Carousell, by leveraging on social media and social messaging, cross-posting to Facebook groups and online forums, sharing to relevant groups on Carousell, and boosting your listing with a Bump, you can get about 200% more views. All these are strategies to promote your listing actively to increase the chances of making a sale.
Clearing up junk and decluttering your space can be a tedious and much dreaded chore. Make it count by incentivising yourself with some extra dollars. It is not impossible to boost your festive finances or savings.